Natrefy – A CBD Manufacturer’s Journey to Digital Transformation and Market Dominance

Client Background

Natrefy is a reputable manufacturer of CBD products, offering its high-quality products directly to consumers and wholesaling to chiropractors and wellness clinics. With a commitment to quality and customer satisfaction, Natrefy has carved a niche for itself in the competitive CBD market. However, the company recognized the need to expand its digital presence and streamline its operations to meet the growing demand for its products.

Natrefy faced the daunting task of developing a new brand, launching a product line, building a social media network, and establishing an ecommerce system. The company also needed to integrate its ecommerce platform with order fulfillment services like ShipBob to ensure efficient delivery of products to customers. The ultimate challenge was to drive sales and increase brand visibility in a saturated market.

Co-Founder at Natrefy Testimonial

"Working with Smarter Revolution was transformative for Natrefy. As a CBD manufacturer, we needed to expand our digital presence and streamline operations. Smarter Revolution provided a comprehensive solution that revolutionized our business. They developed a robust ecommerce system on WordPress, enhancing customer experience and boosting sales. They integrated our platform with UPS and ShipBob, ensuring efficient order fulfillment. Their targeted email outreach and social media marketing strategies significantly increased our brand visibility and customer engagement. We saw a surge in sales, a stronger online presence, and improved customer satisfaction. The journey of Natrefy, powered by Smarter Revolution, is a testament to the power of digital transformation. Their strategies and tools helped us overcome challenges and achieve our goals. We highly recommend Smarter Revolution to businesses seeking to leverage digital solutions for growth and success."

ECOMMERCE & CRM

Smarter Revolution created a robust ecommerce system on WordPress, enriched with multiple plugins and tools to ensure a smooth user experience. By integrating the platform with UPS and ShipBob, the order fulfillment process became seamless. The additional integration with a CRM allowed for effective management of customer relationships, aligning with the brand's commitment to customer satisfaction. The creation of multiple landing pages further drove traffic and increased conversions, solidifying the company's online presence and sales strategy.

EMAIL & SOCIAL MEDIA

Through carefully crafted outreach campaigns, Smarter Revolution leveraged both email and social media to maximize the brand's reach. The targeted email campaign effectively engaged potential consumers and health professionals, boosting brand awareness and customer loyalty. This approach was complemented by a strategic social media marketing campaign across platforms like Facebook, Instagram, and YouTube. The integration of these channels helped in building a strong online community, encouraging interaction, and directing traffic to the website, thus promoting a consistent growth in engagement and sales.

Results and Benefits

The strategic solutions implemented by Smarter Revolution resulted in significant benefits for Natrefy. The company saw an increase in brand visibility, customer engagement, and sales. The seamless integration of the ecommerce platform with order fulfillment services ensured efficient delivery of products, enhancing customer satisfaction.

  • Targeted Email Outreach

    The targeted email outreach campaign resulted in increased brand awareness and customer engagement. It also helped in building a loyal customer base and driving sales.

  • Powerful Ecommerce Infrastructure

    The powerful ecommerce infrastructure provided a seamless shopping experience for customers, leading to increased sales and customer satisfaction.

  • Social Media Marketing Outreach

    The comprehensive social media marketing strategy helped in building a strong online presence, engaging with customers, and driving traffic to the website.

Conclusion

The journey of Natrefy is a testament to the power of digital transformation. With the right strategies and tools, the company was able to overcome its challenges and achieve its goals. The targeted email outreach, powerful ecommerce infrastructure, and comprehensive social media marketing strategy not only increased brand visibility but also drove sales and customer satisfaction. The seamless integration of the ecommerce platform with order fulfillment services ensured efficient delivery of products, further enhancing customer satisfaction. This case study serves as a blueprint for other companies looking to leverage digital solutions to drive growth and success.